December// Today’s folklore design

“Koniakowska Lace” impresses not only in Poland, but also throughout the world. In Koniaków tradition of crocheting is passed on from generation to generation. Folk creators competes not only in creating new lace patterns, but also in finding new ways to use them. The result was the collection of ladies lingerie. Also manually made napkins and tablecloths which deserve the appropriate setting, or packaging.

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The author of the series of packaging for napkins and tablecloths of Koniakow is Magdalena Waszak. Examples of handmade works are small masterpieces, and therefore designed packages are elegant and highlight their unique character. The label in the form of tags sewn in original packaging emphasizes the nature of the product. The entire identity, including logo created specifically for the project. The whole idea is based on a simple recital horse taken from the Koniaków shield  and lace placed instead of the horse saddle. Colouring package aims at promoting Polish folk art.

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